The most popular fruit bean in the world
Coffee beans come from Coffea’s fruit, often reffered as cherries. They are produced in equatorial countries in South America, Africa and Asia. Chances are, your beans are imported, even if they are advertised as locally roasted. Indeed, half of the production come from Brazil and Columbia alone.
Coffea’s industy is also known for its historical exploitation of farmers. Even today, multinationals are still pressuring farmers and engage in hostile commercial practices that lower coffee beans price, endanger the quality of life of farmers, and question the sustainability of coffee production. Fairtrade labelled coffee certifies a minimum “decent” purchase price that secures farmers.